Eye of Horus is an Australian, Byron Bay brand of colour cosmetics.
Illuminating essential range of eye makeup based on formulas of the Ancient Egyptians, the originators of beauty and mystique, with sacred ingredients including Organic Moringa Oil “Oil of the Pharaohs”, claimed by the gods for its beautifying and regenerating powers and the ancient oil of Castor Oil.
The iconic Eye of Horus range takes its inspiration from the ancient Egyptians who wore eye makeup because they believed that it offered magical power and protection to the wearer. They lined their eyes with black Kohl, creating an almond-shaped eye - The Eye of Horus - which was believed to protect their eyes as well as providing a statement of beauty.
Our cosmetic range focuses on ancient ingredients to deliver the highest quality and performing products possible to make every woman feel like a true Goddess
The ancient Egyptians always held a special fascination for owner Holly Spierings, particularly as she was involved previously in the development of a bespoke skincare range and learnt so much more about the intricacies of formulations and benefits of certain oils and key botanicals. Holly’s previous background as a naturopathy student fuelled her interest in ancient herbal lore and influenced the connection with what many believe to be the originators of medicine and beauty.In a short time the brand has already reached cult status amongst fans, celebrities and professional Make-up Artists and has exported to New Zealand, Ireland, Iceland, Hong Kong, the Philippines, the UK & Europe.
Voted “best product” at the International Spa and Beauty expo EOH Goddess Mascara and Liquid Define became won the 2014, 2015 and 2016 for Beauty Shortlist Awards on the ‘Best Mascara’ and ‘Best Eye Liner’ categories respectively. Eye Of Horus gained itself another fabulous award in 2015 Best Make-up Brand in the Latest in Beauty Awards and has recently taken out 3 Awards in the prestigious "Best in Beauty" Awards by BeautyHeaven in 2016 for its Pencils, Eye Shadow and Brow products.
Eye of Horus has fabulous retail appeal, repeat customer loyalty with the iconic Award Winning range of eye products that are wax and oil based, paraben-free, great for sensitive eyes and not tested on animals.
Our mystical imagery has a point of difference in the marketplace, a focus on unique branding that illustrates the mythical Goddess and plays on ethereal imagery in deluxe eye catching black and gold packaging.